About Johnson's Natural Formula
Our Story
Since their early beginning as a chaff mill in 1923, Johnson’s has been a pioneer in horse feed innovation by setting industry standards and introducing the first high-fibre pellet mill in 1985.
Currently, as a proud fifth-generation, 100% family-owned Australian business, they continue their dedication to providing unique and innovative products to the equine market.
Their commitment to excellence shines through with a state-of-the-art facility featuring three advanced pellet presses, premium Australian-grown ingredients, and meticulous quality control, including FeedSafe accreditation and hourly laboratory testing.
This ensures their fibre-based feed is not only effective and economical but also upholds the exceptional quality they are globally renowned for.
The Natural Formula Difference
What we have been doing for over 100 years.
High Digestibility
Encourages normal chewing and digestion while utilising feed.
Grain and Molasses Free
Improved digestion and utilisation of feed.
High Fibre & Ulcer Friendly
Highly palatable and boosts the immune system
100% Natural Ingredients
Formulated using natural ingredients and no by-products
Frequently Asked Questions
Is your feed mill equine safe?
Absolutely! Our feed mill is not only 100% equine safe but also safe for all types of livestock! We are committed to operating a medication-free facility and use only whole, locally sourced ingredients. Our manufacturing processes, ingredient sourcing, and quality control are meticulously tailored to meet the specific nutritional needs of the animal it is intended for. Situated in the fertile Barossa Valley, we take pride in our connection to local ingredients, from a seed to the feed. Our rigorous quality assurance practices, including multiple laboratories and hourly testing, ensure we consistently produce the top-quality feed that you can trust!
Do your facilities produce ruminant feed?
Yes, our State-Of-The-Art facilities accommodate to the domestic and international exportation of both Equine and Ruminant feed and bedding.
This also allows us the unique ability to source Top Quality Australian Fibre.
Our Feed Mill is 100% Antibiotic-Free and we maintain strict quality control measures to ensure that all of our products meet the specific nutritional requirements of the animals they are intended for, while preventing any cross-contamination.
Are you Australian FeedSafe Accredited?
Yes, we are proudly Australian FeedSafe accredited. This accreditation reflects our commitment to maintaining the highest standards of safety, quality, and integrity in our feed production processes. FeedSafe accreditation ensures that our products meet stringent industry standards and provide optimal nutrition for your animals.
How long have you been around?
Since our beginning as a chaff mill in 1923, Johnson’s has been a pioneer in horse feed innovation by setting industry standards and introducing one of the first high-fibre pellet mill in 1985. Currently, as a proud fifth-generation, 100% family-owned Australian business, we continue our dedication to providing unique and innovative products to the equine market.
Our commitment to excellence shines through with three advanced pellet presses, premium Australian-grown ingredients, and meticulous quality control, including FeedSafe accreditation and hourly testing. This ensures our fibre-based feed is not only effective and economical but also upholds the exceptional quality and consistency for optimal equine health.